T is for Transmedia: Learning through Transmedia Play

Herr-Stephenson, B., Alper, M., Reilly, E. (2013) T is for Transmedia: Learning through Transmedia Play. The Joan Ganz Cooney Center and the USC Annenberg Innovation Lab.
This guidebook looks at transmedia in the lives of children age 5-11 and its applications to storytelling, play, and learning. Building off of a review of the existing popular and scholarly literature about transmedia and children, this report identifies key links between transmedia and learning, highlights key characteristics of transmedia play, and presents core principles for and extended case studies of meaningful transmedia play experiences. The authors hope that the report will lead to conversation among diverse stakeholders including educators, entertainment industry executives, creative artists, academic scholars, policy makers, and others interested in the future of children’s learning through transmedia.
"Oh, magic hour, when a child first knows she can read printed words!" — A Tree Grows in Brooklyn, 1943