For Other Professionals
In Uncertain Times, a Publisher Pushes Digital Transformation
Education Week
Sales of K-12 teaching and learning materials is still a $5.5 billion business, but that number dropped 6 percent, as digital revenue increased 45 percent, between 2008 and 2010, according to the Association of American Publishers. School budgets are dwindling, digital content is becoming more popular, and sales efforts were outmatched by industry giants. So, after 25 years as primarily a print publisher, Key Curriculum Press has decided to get out of the print-textbook business.
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